Furniture Concepts 2.0 needed to rebrand into Cohuman—a modern, high-end office furniture manufacturer for architects, interior designers, and corporate offices. Their previous site was structured like a consumer e-commerce store, creating friction for corporate B2B buyers who order in bulk and require custom specification quotes rather than instant checkout.
Rebuilt the entire digital architecture into a high-converting digital showroom & specifier engine. Created a Next.js 16 catalog repository, 3 specialized lead capture pipelines (Product Enquiry, B2B Bulk Order, Showroom Visit), pre-filled quote dialog context, Zod API validation, Resend email routing, and sub-second mobile page performance.

